At Meritus Honors, we are proud to present the Best Health Club Marketing Company of 2025 award, a recognition that highlights the driving force behind growth in the fitness industry. Health club marketing companies play a vital role in helping gyms, studios, and wellness centers thrive in a crowded marketplace. They build strategies that not only attract new members but also strengthen long-term retention, ensuring that fitness businesses can continue serving their communities. Without these experts, many health clubs would struggle to connect with their audience, share their value, and stand out in a competitive landscape.
Recognizing excellence in this field matters because great marketing creates opportunities for growth across the entire fitness industry. The right campaigns turn empty workout floors into thriving communities, helping people discover healthier lifestyles. At Meritus Honors, our mission is to shine a light on the top performers who push boundaries, deliver results, and set new standards of success. By celebrating the Best Health Club Marketing Company of 2025, we give well-deserved recognition to the innovators and leaders whose work inspires progress for both businesses and members alike.
Spotlight Award Winner
Top Health Club Marketing Company
- https://www.memberstoday.com/
- Atlanta, GA
At Meritus Honors, we are thrilled to recognize Members Today as the Best Health Club Marketing Company of 2025. Their work has reshaped how fitness centers, gyms, and martial arts studios attract and retain members in a fast-changing industry. By blending digital marketing, direct mail, and promotional strategies, they create campaigns that deliver real, measurable results. Members Today doesn’t just help health clubs fill their spaces—they build lasting connections that keep members engaged and motivated.
What sets Members Today apart is their exclusive focus on the fitness and wellness industry. With more than 30 years of combined experience, their team has mastered the techniques that truly work for health clubs, leaving behind one-size-fits-all marketing. Every strategy is crafted for maximum impact, giving businesses the edge they need to thrive. By naming them the Best Health Club Marketing Company of 2025, Meritus Honors shines a light on a company that embodies innovation, expertise, and dedication to helping fitness businesses grow stronger every day.
Honorable Mentions
Gym Rescue Marketing
Gym Rescue Marketing® earns recognition as an Honorable Mention for their bold and innovative approach to fitness marketing. Rather than focusing on short-term, low-cost memberships, they specialize in building long-term value by promoting retail-rate EFT memberships that keep gyms profitable well into the future. Their creative campaigns are designed to raise monthly EFTs and strengthen recurring revenue, giving health clubs a sustainable path to growth. By putting profitability at the center of their strategy, Gym Rescue Marketing® proves that smart marketing can fuel both immediate and lasting success. | gymrescue.com
McMillan Phillips
McMillan Phillips is honored with an Honorable Mention for their full-spectrum digital marketing strategies tailored to gyms and fitness businesses. From SEO that drives top search engine placement to PPC campaigns that outpace competitors, their approach combines precision targeting with measurable impact. They elevate every touchpoint of a gym’s brand—through functional web design, high-quality content marketing, and striking photography that captures attention. By blending data-driven insights with creativity, McMillan Phillips delivers results that help gyms stand out, attract new members, and build a stronger brand presence online and beyond. | mcmillanphillips.com